Arena Group and Everclime today announce an exciting, long-term strategic partnership bringing together world class event management experience with Everclime’s revolutionary Impact Platform.
The partnership will support Arena’s clients and events engage their audiences in positive impact action through Everclime’s Impact Certificates and interactive technologies, as well as traditional social and digital channels.
Audiences will be rewarded for engaging with Impact via discounts, offers and prize draw opportunities – enabling consumers to take an active role in ensuring impact contribution is delivered by their favourite events. Everclime and Arena Group have already begun working on this year’s upcoming ice rink season, for which Everclime will provide an emissions assessment on the carbon impact of the respective rinks and publish the details.
Arena Group and partners will contribute toward the resulting cost of the impact action – a blend of carbon and nature-based impact projects – to ensure a more sustainable event is delivered. Skaters will see the impact made on their behalf by Arena and partners in the form of an Everclime Impact Certificate, accessed via email and the Everclime App – consequently receiving access to desirable rewards for engaging.
Paul Berger, Chief Executive Officer of Arena, said: “Sustainability is at the heart of everything we do at Arena. Through continual innovation and working closely with clients, we are minimisingour environmental impact and making a positive contribution to the communities close to our operations.
“We are delighted enter into this exciting partnership with Everclime, as we look to deliver ever more sustainable projects moving forward.”
Joely Sockett, Group CSR and Sustainability Lead said: “This is a really exciting move for Arena, demonstrating our commitment to creating a positive impact on the events sector and engaging a variety of stakeholders on this journey.”
Sebastian Gray, Founder & CEO of Everclime, said: “The partnership with global events leader, Arena Group, marks a significant milestone in the industry’s journey toward a sustainable future. And we are delighted to deploy Everclime’s technology across Arena Group’s global client landscape.”
Together, Arena Group and Everclime will increase the legacy of impact funding and action across iconic events worldwide, to ensure we are collectively working toward a positive future aligned to global SDGs.