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Thanks to our successful partnership with the London Stadium, we were honoured to be asked to design and install a new seating system, delivering an enhanced match-day experience for West Ham United’s dedicated fanbase as well as providing a flexible solution that allows for faster seat reconfigurations between events.  This innovative solution, in the UK’s largest multi-use stadium, will contribute significant costs reduction.

Designed, engineered and built using Arena expertise exclusively, we delivered a bespoke solution for the iconic venue. With a combination of a Arena’s highly versatile modular Arena Super Deck coupled with a bespoke development of our proprietary demountable Clearview™ tiered seating system, we created the ultimate spectator experience.

With flexibility in mind, the system features a large, decked area which significantly increases the versatility of the venue, reducing the time taken to changeover events by 60% and increasing accessibility for wheelchair users. Finished in a unique cladding solution, which covers any exposed sub-structure in claret red, this seamlessly blends the concourse into the existing stadium infrastructure.

The innovative seating system delivers two new, lower Clearview™ tiered grandstands behind the goals, creating a more traditional football stadium aesthetic and bringing fans up to four meters closer to the action.
Arena’s seating system has been built to the world’s highest fire safety standards and is fully design compliant with FIFA, UEFA and Premier League Standards.

The COVID-19 restrictions presented a unique challenge. With our team’s experience, Arena went the extra mile to keep the project on track including the delivery of a bespoke COVID-19 induction policy.

What we delivered

  • Bespoke Arena Super Deck solution
  • Additional North Grandstand Compliant with FIFA, UEFA and Premier League Standard
  • Grandstand Seating
  • Elevated Wheelchair Spaces
  • Bespoke Arena Super Deck solution
  • Additional South Grandstand Compliant with FIFA, UEFA and Premier League Standard
  • Bespoke modular PVC cladding system

“We are always looking to build on our reputation as the country’s most successful multi-use venue, so while we have had to deal with the disappointment of postponements and cancellations to our scheduled 2020 summer events, we are delighted to make improvements to the seating, specifically for Premier League football matches.

This work will enhance the customer experience and bring fans closer to the action, it will also allow us to adapt the venue for our other events in a reduced timeframe, saving significant costs. We look forward to welcoming fans back in the very near future.”

Graham Gilmore London Stadium

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